Sunday, July 29, 2012

A Great Learning Experience


After nearly one month of interning, I really learned a lot from it. Healthcare industry is a totally different area for me, although I am interested in it for a time. During the internship, I met the doctors and nurses in person, watch operations carried out in the operation rooms, and observed the patients during all the time. Hospital’s mysterious feeling was disappearing day by day when I watched all kinds of routine work happened in it. Surgeons, who I used to think were super smart and whose jobs were too complicated for common people to understand, became common too. Their work is comprised from detailed knowledge of human bodies, carefulness and attention, and long-time training for more accuracy and efficiency. However, I was still moved by their spirit of professionalism when they cared every small thing related to potential danger to the patients’ health. When you see them washing their hands so thoroughly before operation, or disinfecting patients’ body so carefully, you can feel the responsibility in their hearts. Through the internship experience in this summer, I witnessed something precious that people do not care for the sake of money.
Another knowledge I obtained from the project so far is a deeper understanding of market potentials. I used to put focus on the maturity level of a market, thinking that only developed market could afford high margin goods and hold great profit potentials. However, during market research and discussion, I found market growth rate can be another standard for evaluating a market, even though the market is relatively new. Considering the growth aspect of a market would provide a more comprehensive view of the market for a long time. I have met with real examples of such views these days. When two comparable competitors entered into the same market, one cultivated its brand and sales force early on even the market was a small one; the other was just unwilling to invest more resources than the profit the market could bring then. However, after around 10 years, the first player enjoyed a much more solid market share while the other one is working very hard to catch up.

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